I had the incredible opportunity to work along with Los York on a new commercial for not-yet-released Credit Card product. Their new product involves a patented design for a metal card with a carbon fiber layer. The commercial outlines the creation of this card in a mysterious, elegant fashion and how it stands out from every other card. Working with Los York was a wonderful experience from beginning to end, and throughout the project, we had the chance to dive into some really fun R&D for the project (a lot!). I’ve since had to remove any R&D with branding involved, but I’m happy that I can still show many of the explorations I personally made: